Lead, Retention, Channel Development
New
H
HumanaHealthcare pharmacy
Source API remote eligibility restrictions: United StatesFull-TimeLead
Salary$115,200 - $158,400 per year. This job is eligible for a bonus incentive plan.
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Job Details
- Experience
- 5+ years of experience in customer engagement, retention, lifecycle marketing, pharmacy, healthcare, contact center operations, or related growth-focused roles.
- Required Skills
- Data AnalysisMicrosoft AccessCross-functional Team LeadershipMicrosoft ExcelCRM
Requirements
- 5+ years of experience in customer engagement, retention, lifecycle marketing, pharmacy, healthcare, contact center operations, or related growth-focused roles.
- Proven experience developing and executing strategies that improve customer retention, utilization, adherence, or recurring revenue performance.
- Demonstrated success leading cross-functional initiatives across Operations, Marketing, Analytics, Product, and Customer Experience teams.
- Strong analytical skills and ability to translate data and insights into actionable growth and retention strategies.
- Experience managing performance against retention, refill rates, conversion, engagement, utilization, customer lifetime value, and operational KPIs.
- Experience building business cases, prioritizing growth opportunities, and driving measurable business outcomes.
- Strong project management and organizational skills, including managing multiple initiatives simultaneously.
- Excellent communication, presentation, and stakeholder management skills, including influencing senior leaders.
- Proficiency with CRM, campaign management, reporting, and analytics platforms.
- Comprehensive knowledge of Microsoft Word, Excel, and Access.
- Preferred: Bachelor's degree in Business, Marketing, Healthcare Administration, Pharmacy, Communications, or a related field.
Responsibilities
- Define sales product strategy for one or more lines of business, markets, or business segments.
- Drive mail order pharmacy utilization through strategies that increase refill rates, auto-refill enrollment, and long-term member engagement.
- Own the member lifecycle from first fill through repeat fills, auto-refill adoption, and ongoing adherence.
- Partner with Operations, Marketing, Contact Center, Product, Analytics, and Clinical teams to optimize member touchpoints across inbound and outbound channels.
- Identify and reduce refill leakage and improve script continuity.
- Use data-driven insights and targeted retention initiatives to improve refill rates, auto-refill adoption, and member retention.
- Provide data-driven expertise and management reporting to improve sales performance and market share.
- Develop go-to-market strategies and identify business opportunities to increase the sales portfolio.
- Analyze trends and utilization to identify areas for improvement.
- Collaborate with business leaders, Marketing, and Finance on strategic and competitive sales plans.
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