Senior Analyst, Decision Science (Market Analyst)
New
T
TopDog LawPersonal injury law
United StatesFull-TimeSenior
Salary105,000 - 129,000 USD per year
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Job Details
- Experience
- 5+ years of experience in an analytics or data analyst role
- Required Skills
- SQL
Requirements
- Have 5+ years of experience in an analytics or data analyst role and a track record of influencing business decisions.
- Demonstrate advanced SQL proficiency, including complex joins, CTEs, and window functions.
- Bring experience analyzing marketing performance and ROI, ideally across geographies or markets.
- Have experience building and interpreting conversion funnels and diagnosing performance drivers.
- Be comfortable combining and reconciling multiple internal and external data sources.
- Have experience using AI tools such as Claude to accelerate analysis.
- Apply strong statistical fundamentals and analytical problem-solving, including distinguishing signal from noise.
- Communicate complex analysis clearly to non-technical stakeholders.
- Proactively identify issues, diagnose root causes, and act without waiting to be directed.
- Preferred: experience with market sizing, saturation modeling, or market expansion analysis.
- Preferred: experience with competitive intelligence or market research data.
- Preferred: experience with geographic or location-based data.
Responsibilities
- Evaluate marketing ROI at the market level and identify where investment is working hardest.
- Identify markets ready to scale and build recommendations for investment amount and pace.
- Analyze marketing channel data across Meta, YouTube, CTV, Radio, and other channels.
- Analyze conversion funnels across markets and identify drivers of performance differences.
- Assess market saturation and combine data sources to size market opportunities.
- Conduct competitive analysis and identify opportunities for expansion.
- Identify and prioritize new markets for expansion.
- Write and maintain SQL for market-level reporting and analysis.
- Build and maintain dashboards for marketing and leadership.
- Prepare updates on results, market opportunity, and forward-looking recommendations.
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