Brand Copy Lead
New
D
DeepgramVoice AI
Remote (US)Full-TimeLead
Salary170,000 - 200,000 USD per year
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Job Details
- Experience
- 6–8+ years of copywriting experience
Requirements
- Have 6–8+ years of copywriting experience, including significant time concepting brand campaigns.
- Bring experience ideally split between an agency and an in-house team at a fast-moving technology or consumer brand.
- Provide a portfolio demonstrating campaign concepts, headlines, and lines that made it into the world; out-of-home, audio, or video work is strongly preferred.
- Demonstrate strategic thinking by interpreting briefs and explaining why an idea fits the audience and business.
- Write with a distinctive, quippy voice and adapt to another brand’s voice, from punchy campaign lines to clear product explanations.
- Deliver strong first rounds quickly while recognizing when copy needs further work.
- Translate technical products for developers, enterprise buyers, and their influencers.
- Bring a collaborative, low-ego approach to giving and receiving feedback.
- Demonstrate judgment and taste, a point of view on brands, campaigns, and culture, and curiosity to keep developing it.
- Be comfortable adopting new AI models and tools and integrating them into daily work.
Responsibilities
- Develop distinct creative directions for brand campaigns, write headlines, and articulate the idea behind each direction.
- Write campaign copy for out-of-home, audio and podcast, video and launch films, social, sponsorships, and brand activations.
- Partner with design from the start so words and visuals work as one idea.
- Adapt campaigns for global markets and audiences with regional teams.
- Apply Deepgram’s verbal identity across the website, product launches, events, signage, ads, email, and internal moments.
- Contribute to naming products, voices, programs, and campaigns.
- Review studio and agency copy, providing edits and notes to sharpen the work.
- Translate product marketing and technical input into accurate, interesting copy.
- Evolve voice guidelines with examples, do/don’t libraries, and channel-specific tone guidance.
- Build AI tools and playbooks, including copy brief templates, review checklists, and channel-specific copy specifications.
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