Media Supervisor, Lifestyle

New
P
Power DigitalDigital advertising
Remote - ColombiaFull-TimeManager
Salary not disclosed
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Job Details

Experience
4-5 years of digital marketing experience; 3+ years in an agency setting. Minimum 3-4 years of hands-on experience with at least 2+ of the following paid advertising channels.
Required Skills
Google Analytics

Requirements

  • Have 4-5 years of digital marketing experience, including at least 3 years in an agency setting.
  • Have at least 3-4 years of hands-on experience with at least two paid advertising channels.
  • Bring experience in campaign development and optimization, including bid optimization, keyword research, ad copy development, campaign strategy, and optimizations.
  • Be proficient in Google Analytics.
  • Be proficient in Google or Microsoft Office Suite.
  • Have expert knowledge of funnel marketing and paid media’s place in the marketing funnel.
  • Be able to develop meaningful insights from marketing data and explain the story behind the metrics.
  • Have strong written and verbal communication, organizational, and project management skills.
  • Be confident in client-facing presentations and communication.

Responsibilities

  • Lead performance marketing strategy and execution across client accounts, ensuring delivery against client goals.
  • Conduct campaign QA, monitor budget pacing, and advise on budget changes.
  • Recommend proactive strategies across assigned channels and identify opportunities and risks.
  • Analyze campaign data and client-specific sources of truth to develop insights and recommendations.
  • Maintain client testing roadmaps and manage next steps in ongoing experimentation.
  • Apply attribution, incrementality, contribution analysis, measurement frameworks, and channel-specific best practices.
  • Communicate with clients and internal teams, and lead strategic discussions about media buying and optimization.
  • Escalate performance risks early and contribute to account and department decisions.
  • Coach junior talent and participate in team ceremonies.
  • Use AI technologies and Power Digital’s Nova ecosystem tools and methodologies in day-to-day work.
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