Product Led Growth Manager

New

IndiaFull-TimeManager

Salary not disclosed

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Job Details

5–8+ years of experience in growth, growth product management, lifecycle marketing, or funnel-focused product roles.
Proven success driving growth within B2B SaaS, developer-focused products, or businesses operating a self-serve or product-led growth model.
Strong understanding of how technical users and developers evaluate, adopt, and expand their use of software tools.
Experience working with developer tools, APIs, data products, open-source ecosystems, or other technical audiences.
Demonstrated ownership of website conversion and demand capture, with a focus on turning traffic into activation and revenue.
Track record of improving activation, free-to-paid conversion, expansion, and/or churn reduction through product and lifecycle initiatives.
Strong analytical skills, including defining growth metrics, instrumenting funnels, segmenting users, and interpreting product signals.
Experience acting as a product owner or growth PM alongside engineering and design teams, including writing requirements and prioritizing initiatives.
Comfortable using AI coding tools to prototype experiments, mockups, and functional concepts independently and quickly.
Strong cross-functional communication and collaboration skills with the ability to align marketing, product, customer success, RevOps, and sales.

Own the self-serve growth funnel end-to-end, defining, measuring, and improving signup, trial, activation, paid conversion, and expansion journeys.
Act as product owner for the website and product UI, establishing the roadmap and priorities for experiences that capture demand and improve funnel performance.
Partner with engineers and designers to ship iterative improvements to the website, application, and customer journey.
Design and run conversion experiments, developing hypotheses, launching A/B tests, analyzing results, and scaling successful approaches.
Optimize product-led growth journeys originating in developer ecosystems, open source, documentation, SDKs, code examples, and emerging AI-agent ecosystems.
Develop a deep understanding of developer workflows to improve the first hands-on experience and accelerate activation.
Build customer data and segmentation frameworks to support personalized onboarding, content, and nurture programs.
Collaborate with RevOps to identify product-qualified accounts and support sales-led expansion efforts.

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