Paid Media Manager
New
C
Clients BlackboxPerformance Marketing
United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 4+ years
- Required Skills
- Lead GenerationAccount Management
Requirements
- 4+ years of hands-on paid media experience.
- Strong, demonstrated focus on Meta advertising.
- Experience managing multiple client accounts simultaneously.
- Proven track record of leading client-facing communications and relationship management.
- Ability to manage campaigns toward specific performance targets to support client retention.
- Proficiency with conversion tracking, pixels, and marketing automation tools.
- Strong organizational and problem-solving skills.
- Experience with financial services marketing preferred.
- Familiarity with lead-generation, appointment-setting, and direct-response campaigns.
- Experience with high-ticket or considered-purchase funnels.
Responsibilities
- Serve as the primary point of contact and lead bi-weekly strategy calls for a portfolio of clients.
- Develop, launch, and optimize Meta advertising campaigns focused on lead generation and appointment booking.
- Monitor campaign performance daily, adjusting budgets, targeting, and creative to meet cost-per-appointment targets.
- Translate complex campaign data into actionable recommendations for non-technical clients.
- Configure and troubleshoot tracking, Meta pixels, conversion events, and lead-routing automations.
- Contribute to ad copy and creative messaging to drive high-ticket conversions.
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