Sr. Field Marketing Manager, North America
New
R
Rimini Street, Inc.Enterprise Software
Work remotely from a home office located within the U.S.Full-TimeSenior
Salary117,000 - 175,000 USD per year
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Job Details
- Experience
- 10+ years
- Required Skills
- Project ManagementSalesforce
Requirements
- 10+ years of B2B marketing experience, including field marketing, demand generation, or campaign management leadership.
- Proven experience partnering with enterprise sales teams to drive account growth, retention, and expansion.
- Proven ability to build revenue-driving field marketing strategies, campaigns, events, and content.
- Strong project management, measurement, and analytical skills with the ability to optimize performance using data.
- Strong understanding of the customer lifecycle, buyer journey, and account-based marketing.
- Excellent communication, collaboration, and influencing skills with senior sales leaders and account executives.
- Experience with CRM and marketing automation platforms; Salesforce and Marketo preferred.
- Ability to manage multiple priorities in a fast-paced, dynamic environment.
- Highly organized, detail-oriented, and rigorous in execution.
- B.S./B.A. in Marketing or a related field.
Responsibilities
- Develop and execute integrated NAMER field marketing plans aligned to sales priorities, territory goals, and growth opportunities.
- Create client-facing campaigns, regional programs, and events that generate leads, accelerate pipeline, and support revenue growth.
- Partner with Sales, Client Success, Product Marketing, Digital Marketing, Sales Enablement, and agencies to deliver coordinated programs and assets.
- Use account-based marketing, segmentation, and customer lifecycle insights to support retention, cross-sell, upsell, and expansion.
- Drive audience acquisition, targeting, communications, speaker support, attendee management, and follow-up for regional and third-party events.
- Build programs that help sellers engage executives, business, finance, operations, and technology stakeholders.
- Track and report performance across leads, SALs, pipeline, lead velocity, engagement, and program ROI.
- Gather client and sales feedback to continuously improve programs, messaging, and processes.
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