Brand Reputation Manager (SEO & PR)
New
J
JobgetherMarketing / SEO
Fully remote work, with the position open to candidates in India and the United States.Full-TimeMiddle
Salary300,000 - 2,500,000 INR per year
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Job Details
- Experience
- 3+ years
- Required Skills
- SEO
Requirements
- 3+ years of hands-on experience in online reputation management, SEO, digital PR, brand communications, or a closely related field.
- Demonstrated experience improving and managing brand visibility and reputation across search results.
- Strong expertise in SEO, content strategy, technical search fundamentals, and search reputation management.
- Practical understanding of Generative Engine Optimization (GEO), AI-powered search, LLM discovery, and emerging search behaviors.
- Experience developing authoritative content strategies and securing relevant digital PR or media placements.
- Strong understanding of online reputation risks, search-result management, brand monitoring, and crisis response.
- Experience with monitoring platforms such as Google Alerts, Mention, Brand24, or equivalent tools.
- Ability to respond quickly and strategically to reputation threats and emerging issues.
- Strong content development and editorial judgment, with the ability to create compelling, credible, and search-optimized content.
- Experience building relationships with journalists, publications, industry websites, communities, or other external stakeholders.
- Strong analytical and research skills to interpret search, content, reputation, and engagement data.
- Ability to work independently, manage priorities, and operate effectively in a fully remote environment.
Responsibilities
- Own and continuously improve the brand’s Page One search presence across Google and other relevant search ecosystems.
- Develop strategies that increase the visibility of authoritative, accurate, and trusted brand and third-party properties in search results.
- Optimize and maintain profiles across LinkedIn, Medium, industry directories, review platforms, and other high-authority websites.
- Monitor search results, brand mentions, reviews, media coverage, reputation signals, and emerging digital risks.
- Develop and publish high-quality, SEO-optimized content that strengthens positive brand narratives and search visibility.
- Build relationships with journalists, publications, influencers, and high-authority websites to generate relevant media coverage and earned media opportunities.
- Create rapid-response content and PR strategies when negative narratives or reputation risks emerge.
- Build customer advocacy initiatives that encourage authentic stories, reviews, testimonials, and community participation.
- Establish and maintain reputation monitoring systems using tools such as Google Alerts, Mention, Brand24, or comparable platforms.
- Track SEO, content, media, reputation, and search performance metrics and use insights to refine strategies.
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