Product Marketer
D
DBSyncData Integration SaaS
Latin America (Remote), U.S Shift (8:00 AM CST to 5:00 PM CST)Full-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3–5 years
- Required Skills
- Project ManagementSalesforceSaaSCRMData management
Requirements
- Bachelor’s degree in computer science, engineering, or a related field (MBA is a plus).
- 3–5 years of overall professional experience in Strategy, Marketing, or Technology.
- Minimum 2–3 years of experience working in SaaS companies.
- Strong technical aptitude and understanding of DataOps, data management practices, databases, and data clouds.
- Familiarity with cloud platforms including Snowflake, Azure, AWS, and Redshift.
- Familiarity with databases such as MySQL, SQL Server, and PostGreSQL.
- Experience hosting webinars, creating videos, and delivering technical presentations.
- Proficiency in marketing tools, analytics platforms, and CRM systems.
- Exceptional written and verbal communication skills with the ability to distill technical concepts.
- Strong project management skills and ability to collaborate across cross-functional teams.
- Prior experience in technology consulting or enterprise technology marketing is highly desirable.
- Familiarity with Salesforce and D365 is a plus.
Responsibilities
- Craft and deliver product messaging focused on data replication and Change Data Capture (CDC) solutions through various channels, including webinars, videos, and educational content.
- Present and host webinars and videos to educate customers on product capabilities and benefits.
- Analyze market trends, customer behavior, and competitor offerings to inform marketing strategies.
- Collaborate with cross-functional teams to create go-to-market plans for new product launches, feature updates, and demand generation.
- Define target customer segments, value propositions, and distribution channels.
- Create a wide range of marketing collateral, including product demos, data sheets, whitepapers, blog posts, and videos.
- Develop presentations and training materials to empower the sales team.
- Plan and execute marketing campaigns that generate leads and drive customer engagement.
- Use data and analytics to track campaign performance, ROI, and other relevant metrics.
- Support account-based marketing (ABM) initiatives and foster growth through customer advocacy.
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