Conversion Rate Optimization Consultant
New
R
Right Side UpMarketing
RemoteContractMiddle
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisGoogle AnalyticsA/B testing
Requirements
- Strong foundation in CRO, experimentation, and user behavior analysis
- Experience designing and executing A/B or multivariate tests
- Familiarity with experimentation and analytics tools (e.g., Optimizely, VWO, Google Analytics, Hotjar)
- Ability to form hypotheses and prioritize tests based on potential impact
- Understanding of UX/UI principles and their impact on conversion
- Strong analytical skills and attention to detail
- Ability to communicate results and insights clearly to stakeholders
- Comfort working across different industries, products, and customer journeys
Responsibilities
- Analyze user behavior and conversion funnels to identify drop-off points and opportunities for improvement
- Develop and execute A/B and multivariate testing programs
- Create testing roadmaps aligned to business goals and hypotheses
- Partner with design, product, and engineering teams to implement experiments
- Optimize landing pages, product pages, and key conversion flows
- Use tools such as Optimizely, VWO, Hotjar, and similar platforms to run tests and gather insights, and leverage tools like Webflow to implement and iterate on on-site experiences
- Leverage qualitative and quantitative data (heatmaps, session recordings, surveys, analytics) to inform decisions
- Report on test results and translate findings into actionable recommendations
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