Content Marketing Specialist
D
DonorboxNonprofit Fundraising Software
Fully remote based in South AfricaFull-TimeMiddle
SalarySalary: 40-50k USD
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Job Details
- Experience
- 5-7 years
- Required Skills
- Project ManagementSEOData analytics
Requirements
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- 5-7 years of experience in content marketing, digital marketing, or content writing.
- Experience working in B2B SaaS marketing is required.
- Experience in the nonprofit sector is highly preferred.
- Strong writing, editing, and proofreading skills.
- Experience managing email marketing campaigns and marketing automation platforms (ActiveCampaign experience is highly preferred).
- Familiarity with SEO best practices, keyword research, and content optimization techniques.
- Deep understanding of AEO, AI search trends, and content discovery channels.
- Experience coordinating freelance writers, agencies, or external contributors.
- Strong project management and organizational skills.
- Analytical mindset with experience reviewing campaign performance data.
Responsibilities
- Research, write, edit, and publish high-quality blog articles focused on fundraising, nonprofit best practices, product education, and industry trends.
- Coordinate and manage external writers to support the production of expert-written and thought leadership content.
- Build, manage, and optimize email campaigns within major email marketing platforms, including audience segmentation and automation.
- Apply SEO and AEO best practices to content creation, conducting topic research and competitor analysis to improve search performance.
- Collaborate with Product Marketing, Growth, and Product teams to align content with company objectives and brand voice.
- Track and report on content and campaign performance metrics using data-driven insights to identify optimization opportunities.
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