Head of Brand
P
PairsFintech, Venture Capital
United Kingdom; Secondary Locations: Ireland, Germany, Canada, Poland, France, Netherlands, Overlap with US Eastern time for a few hours daily.Full-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- SEOMentoringDigital MarketingWriting
Requirements
- Proven experience running a brand end-to-end, with verifiable 'before and after' metrics.
- Strong hands-on production skills: writing, video editing, and directing shoots.
- Experience managing small teams, freelancers, or interns, with a track record of talent development.
- High-level writing ability in a restrained register, with a portfolio of published long-form work.
- Experience managing paid brand initiatives, sponsorships, and retargeting.
- Deep understanding of how AI answer engines and journalists source content, with solid SEO fundamentals.
- Ability to analyze content performance and explain the reasoning behind successful and unsuccessful pieces.
- Willingness to work in a player-coach role requiring both strategic oversight and direct execution.
Responsibilities
- Own brand positioning, voice, and visual identity across all platforms.
- Produce and publish weekly founder and company posts on LinkedIn and X.
- Manage the end-to-end process for founder and investor story shoots, including booking, directing, and video editing.
- Produce and manage the site newsletter, monthly newsletter, and quarterly industry reports.
- Oversee content strategy for SEO and AI answer engine optimization.
- Manage and mentor VC Content Interns to grow them into full-time roles.
- Plan and measure brand-focused sponsorships and retargeting campaigns.
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