Demand Generation Manager
New
B
BombBombVideo messaging
Remote within approved US statesFull-TimeMiddle
SalaryUSD 90000 - 110000 / year
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Job Details
- Experience
- 3-5 years
- Required Skills
- Digital MarketingHubSpot
Requirements
- 3-5 years of experience in digital marketing, demand generation, or marketing operations.
- Hands-on experience with HubSpot or comparable platforms like Marketo, Pardot, or ActiveCampaign.
- Proficiency in building emails, workflows, and landing pages.
- Experience executing paid social or paid search campaigns.
- Familiarity with AI tools (e.g., ChatGPT, Claude) to increase campaign velocity and effectiveness.
- Ability to manage email/nurture campaign strategy, including segmentation and sequencing.
- Strong organizational skills with the ability to manage multiple campaigns simultaneously.
- Clear written communication skills.
- Attention to detail for campaign setup and performance tracking.
Responsibilities
- Build and launch landing pages for campaigns, events, and content offers using HubSpot.
- Design and execute multi-channel campaigns across paid social, paid search, webinars, and events.
- Manage account-based marketing (ABM) programs, including audience targeting, segmentation, and personalized messaging.
- Develop and optimize email nurture sequences to move leads through the funnel.
- Own daily management of the HubSpot instance, including workflows, lists, forms, and basic reporting.
- Maintain marketing campaign calendars and coordinate with Sales and RevOps to track attribution and funnel performance.
- Conduct A/B testing on campaigns and landing pages to improve conversion rates.
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