Senior Marketing Analyst
New
Z
Zeely AIMarketing Technology
Remote-first approach: work from anywhere, with the option to visit our offices in Warsaw and KyivFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 4+ years of experience in performance/marketing analytics
- Required Skills
- PythonSQLData AnalysisTableauA/B testingBigQuerydbt
Requirements
- 4+ years of experience in performance or marketing analytics.
- Strong SQL and Python skills for building reliable analytics and automation.
- Solid understanding of CAC, LTV, ROMI, and unit economics.
- Proven experience analyzing A/B tests in marketing.
- Ability to independently identify growth opportunities, prioritize tasks, and drive measurable impact.
- Experience with web2app or mobile attribution (MMP) is a plus.
- Experience with product analytics platforms like Mixpanel or Amplitude is preferred.
Responsibilities
- Analyze performance marketing efficiency with a focus on traffic quality, unit economics, and scaling recommendations.
- Develop BI analytics, including building and maintaining dashboards, monitoring anomalies, and establishing alerting systems.
- Support and improve attribution models for accurate channel evaluation.
- Design, analyze, and interpret A/B tests in marketing and at the intersection with product.
- Build forecasts including LTV, payback, and scaling scenarios using statistical methods.
- Develop data models and improve the marketing analytics ecosystem using BigQuery, dbt, and Tableau.
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