Product Marketing Manager, Legal Solutions
New
J
JobgetherLegal Technology
100% remote work from anywhere in Canada.Full-TimeMiddle
Salary80,000 - 90,000 CAD per year
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Job Details
- Experience
- 2–3 years
- Required Skills
- Project ManagementSalesforceHubSpotAsana
Requirements
- 2–3 years of marketing experience, preferably within a B2B software or technology environment.
- Strong project management skills and the ability to manage multiple priorities simultaneously.
- Excellent writing skills to translate customer pain points into clear, compelling messaging.
- Ability to communicate confidently with senior leaders and executives.
- Comfortable leading meetings toward clear outcomes.
- Initiative and ownership to turn ambiguous requests into actionable plans.
- Proficiency with marketing and business tools such as Asana, Salesforce, HubSpot, and Gong.
- Experience with AI-powered tools.
- Strong curiosity and customer empathy.
- Experience in legal technology, law, or corporate legal environments is a plus.
Responsibilities
- Plan and execute product launches and go-to-market programs, coordinating closely with Product, Sales, and Marketing teams to ensure strong market execution and alignment with business priorities.
- Develop sales enablement materials such as presentations, battlecards, and talk tracks that equip commercial teams to communicate product value effectively.
- Gather and apply customer, market, and competitive insights to strengthen positioning, messaging, campaigns, and customer education.
- Partner with marketing teams on campaigns, webinars, events, and digital programs, contributing ideal customer profile insights and data to improve program effectiveness.
- Build a strong understanding of legal technology buyers, their challenges, and the ways products address their needs, using these insights to inform marketing strategy.
- Lead messaging for product releases, campaigns, and events, providing clear strategic direction and writing marketing copy such as emails and promotional content when needed.
- Track program performance, pipeline contribution, and customer engagement, using results to optimize activities and improve business impact.
- Identify emerging market opportunities and trends while collaborating across Product, Engineering, Sales, and Customer Success to keep go-to-market initiatives aligned.
- Manage multiple projects and ambiguous requests with strong ownership, moving initiatives from initial ideas to clear plans, decisions, and execution.
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