Líder de Eventos e Experiências de Marca
New
J
JobgetherTechnology
Based in BrazilFull-TimeLead
Salary not disclosed
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Job Details
- Required Skills
- Project ManagementStakeholder managementSaaSBudget managementHubSpotCRM
Requirements
- Solid experience in planning, managing, and executing events and brand experiences.
- Proven experience leading and developing teams, with the ability to foster autonomy and a high-performance environment.
- Strong project management experience across complex, end-to-end initiatives.
- Experience managing budgets, negotiating with suppliers, and defining and monitoring performance indicators and event ROI.
- Strategic, organized, and results-oriented mindset.
- Strong communication, stakeholder management, negotiation, and problem-solving skills.
- Experience with large-scale events (5,000+ people) is a strong advantage.
- Experience managing large industry trade shows is desirable.
- Knowledge of CRM platforms such as HubSpot is a plus.
- Experience in technology, financial services, B2B, SaaS, or Enterprise-focused businesses is desirable.
Responsibilities
- Lead the overall Events strategy, connecting proprietary experiences, sponsorships, and participation in third-party events to broader brand and business objectives.
- Build and continuously evolve the annual events plan, defining priorities, formats, target audiences, objectives, and investment criteria for each initiative.
- Lead and develop the Events team by establishing strategic direction, clear priorities, autonomy, and a high-performance culture.
- Manage events end to end, from concept and experience design through production, logistics, on-site execution, and post-event evaluation.
- Create relevant, differentiated, and innovative brand experiences aligned with positioning and visual identity while fostering genuine connections with target audiences.
- Manage the Events budget and investments across events and sponsorships, ensuring efficient resource allocation and strong supplier negotiations.
- Lead relationships with agencies, production companies, suppliers, venues, speakers, partners, and other stakeholders.
- Collaborate closely with Branding and Marketing teams to ensure consistency and maximize the impact of integrated initiatives.
- Define and monitor event performance indicators, including brand awareness, demand generation, engagement, and ROI.
- Consolidate post-event data, feedback, and learnings into actionable improvements.
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