Banking and Capital Markets Product Marketing Lead
C
ChainlinkFintech, Blockchain
Remote - U.S. locations, Overlap some working hours with Eastern Standard Time (EST)Full-TimeLead
Salary$101K - $228K; $101K – $228K; Remote - U.S. locations: Annual cash range: $101K – $228K
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Job Details
- Required Skills
- Blockchain
Requirements
- Owned or led high impact global marketing B2B initiatives with a focus on selling to financial services and fintech brands
- Background in Banking, Capital Markets, Fintech, or Asset Management, with demonstrated ability to market to institutional buyers
- Demonstrated ability to build and execute product marketing plans and GTM strategies tied to major business objectives
- Experience working within regulated industries, navigating compliance considerations in marketing execution
- Ability to think strategically, execute tactically, and be simultaneously nimble and thoughtful
- Built and maintained strong partnerships with sales teams, enabling client engagement and pipeline development
- Experience operating in a client-facing role internally or at a marketing agency
- Background in agency environments serving enterprise clients or challenger brands
- Proven ability to operate with urgency, delivering high-quality outputs in fast-paced environments
- Managed end-to-end marketing efforts across multiple channels, delivering key messages to specific markets
- Demonstrated ability to influence stakeholders, push back when needed, and drive strategic direction
- Experience building client-facing materials, playbooks, or sales enablement assets
- Exposure to Web3 or blockchain-related marketing initiatives
Responsibilities
- Lead integrated product marketing initiatives and GTM strategies for Banking, Capital Markets, and Asset Management segments, driving engagement and pipeline with institutional buyers
- Develop and execute product marketing plans and messaging tied to core business use cases, ensuring alignment with business priorities
- Establish and grow relationships with institutional clients, partners, and internal sales teams to increase deal velocity and long-term value
- Own key product marketing programs such as industry surveys and research, delivering insights that inform positioning and thought leadership tied to core Chainlink use cases
- Drive high-velocity execution across campaigns and initiatives, ensuring rapid iteration and consistent delivery of business outcomes
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