Senior Growth Consultant - CRM
New
P
PhitureMobile Growth Consultancy
Remote in SpainContractSenior
Salary not disclosed
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Job Details
- Languages
- Fluent in English
- Experience
- 5+ years
- Required Skills
- HTMLTableauRESTful APIsLookerCRM
Requirements
- 5+ years of hands-on experience in CRM, lifecycle marketing, or marketing automation.
- Deep, hands-on expertise with Braze (API usage, Liquid logic, webhooks, custom events/attributes).
- Experience performing technical CRM audits and working with product/data teams on event schemas.
- Strong data literacy with tools like Amplitude, Mixpanel, Looker, or Tableau.
- Proven experience owning senior-level client relationships independently.
- Deep understanding of retention/engagement mechanics for large subscription products.
- Proficiency with HTML for messaging templates.
- Excellent client communication skills with experience leading workshops and audits.
- Fluent in English (verbal and written).
- Available for a 5-6 month fixed-term engagement starting mid-November to early December.
Responsibilities
- Act as the senior point of contact for key client stakeholders, ensuring strategic input and relationship quality.
- Conduct advanced audits of CRM setups including taxonomy, event structures, and API integrations.
- Leverage Braze advanced features such as Liquid logic, custom events, and real-time triggers.
- Plan and execute end-to-end lifecycle marketing strategies across email, push, in-app, and SMS.
- Collaborate with cross-functional teams to align creative, martech, and retention goals.
- Validate event instrumentation and troubleshoot CRM workflows and data pipelines.
- Design and implement A/B and multivariate tests to optimize user touchpoints.
- Analyze retention KPIs and cohort behavior to provide data-driven recommendations.
- Mentor junior or freelance resources allocated to the account.
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