Brand and Creative Marketing Manager
New
J
JobgetherB2B SaaS / Technology
Germany; Fully remote working arrangement across the EU region.ContractManager
Salary not disclosed
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Job Details
- Experience
- 6+ years
- Required Skills
- FigmaCanva
Requirements
- 6+ years of experience in brand marketing, creative marketing, digital design, or a closely related field, ideally within a B2B SaaS or technology environment.
- A strong portfolio demonstrating ownership of brand systems, campaigns, launches, or other visual work that you personally shaped and brought to market.
- Proven experience creating, owning, or significantly evolving a visual identity rather than simply applying established brand guidelines.
- Strong creative judgment, with the confidence and communication skills to explain and defend creative decisions to senior stakeholders.
- Ability to translate commercial and strategic objectives into clear, compelling creative direction.
- Experience briefing and coordinating designers, agencies, and other creative specialists.
- Strong practical understanding of AI-enabled creative workflows, including image, video, design, prototyping, or automation tools.
- Strong organizational skills, independence, and ownership, with the ability to manage multiple projects without relying on a highly structured playbook.
Responsibilities
- Own and continuously evolve the brand strategy, visual identity, and overall creative direction.
- Translate business and marketing objectives into distinctive creative concepts, campaigns, and visual narratives.
- Develop and maintain a scalable brand system covering guidelines, templates, imagery, typography, presentations, and visual principles.
- Define creative direction across websites, product launches, social media, events, video, sales materials, employer branding, and internal communications.
- Partner with internal designers, external agencies, developers, and other creative specialists by creating clear briefs, providing constructive feedback, and maintaining high-quality standards.
- Lead campaign concepts from initial ideation through delivery, coordinating the people, resources, and processes required to bring them to life.
- Use AI-enabled tools for creative exploration, image and video production, rapid prototyping, versioning, and workflow automation.
- Build scalable templates and creative processes that enable teams to produce high-quality, on-brand materials efficiently.
- Review creative output across the organization and consistently raise the standard of the brand’s visual communication.
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