Senior Media Buyer
P
PomeloMarketing
USA, US time zoneFull-TimeSenior
SalaryCompetitive pay, always in US dollars
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Job Details
- Experience
- 4+ years
- Required Skills
- Data AnalysisBudget management
Requirements
- Bachelor’s degree in a relevant field.
- 4+ years of experience with media buying.
- Proven experience working with DTC/e-Commerce businesses.
- Expertise in media buying on platforms such as Facebook, Google, TikTok, and Ad Networks.
- Ability to interpret data trends and provide actionable client insights.
- Access to a laptop/desktop with a reliable and fast internet connection.
- Ability to work 40 hours per week in US time zones.
Responsibilities
- Plan, buy, and optimize media across platforms such as Meta, Google, TikTok, YouTube, CTV, programmatic, or traditional media.
- Analyze audience insights, performance data, and trends to inform media strategy.
- Work closely with internal team to align media plans with campaign objectives.
- Negotiate rates, placements, and value-added media opportunities with vendors and platforms.
- Manage media budgets, track KPIs, and produce reports on performance.
- Continuously test and iterate on strategies to improve campaign efficiency and outcomes.
- Decipher trends and patterns from interactive reports to provide growth insights.
- Monitor ad regulations and industry trends.
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