Marketing Data Science Manager
M
Mozilla CorporationTechnology, Internet
Remote CanadaFull-TimeManager
SalaryCanada Tier 1 Locations $165,000—$220,000 CAD; Canada Tier 2 Locations $149,000—$199,000 CAD
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Job Details
- Experience
- 6+ years
- Required Skills
- Google AnalyticsStakeholder management
Requirements
- 6+ years of marketing data science experience, ideally at a media agency or in-house marketing organization.
- Proficiency with marketing analytics tools, including Google Analytics and advertising platforms.
- Familiarity with modeling methods such as MMM (Marketing Mix Modeling), causal lift/synthetic control, saturation modeling, optimization, and Bayesian approaches.
- Proven experience leading, mentoring, and developing talent.
- Strong stakeholder management skills and the ability to prioritize multiple complex workstreams.
- Strong storytelling and communication skills, with the ability to tailor data-driven insights to different audiences.
Responsibilities
- Set the strategy and roadmap for Marketing Data Science, prioritizing the highest-impact opportunities with key partners.
- Establish goals and measurement approaches for attribution, ROI, and campaign performance.
- Lead and develop core capabilities across performance marketing, brand marketing, user insights, and reporting/infrastructure.
- Bring a forward-looking perspective on advertising, media innovation, and marketing analytics methods.
- Partner with Data Science leaders to evaluate and adopt emerging AI tools that improve team workflows.
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