Marketing Specialist, Social Media
New
J
JobgetherMarketing
Open to candidates across Canada.Full-TimeMiddle
Salary60,000 - 70,000 CAD per year
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Job Details
- Experience
- At least 2 years of experience in social media marketing
- Required Skills
- Content creationA/B testing
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- At least 2 years of experience in social media marketing, ideally within retail, convenience, QSR, or consumer industries.
- Demonstrated experience developing and executing social media campaigns that generate measurable engagement.
- Strong understanding of social media platforms, content formats, and current digital trends.
- Experience with influencer or creator marketing and community management.
- Ability to monitor, interpret, and report on social media performance metrics for optimization.
- Strong written and verbal communication skills for effective cross-functional collaboration.
- Creative mindset with an eye for compelling, social-first photo and video content.
- Ability to work independently, solve problems proactively, and manage multiple priorities.
Responsibilities
- Support the development and execution of social media strategies aligned with broader marketing objectives.
- Manage the day-to-day execution of social media campaigns, coordinating with internal stakeholders and agency partners.
- Develop and maintain monthly content calendars connected to marketing campaigns and cultural trends.
- Collaborate with creative teams to develop agile, low-fi, social-first content for platforms including Meta, TikTok, X, Snapchat, and LinkedIn.
- Capture and edit photo and video content to support timely, platform-native communication.
- Support creator and influencer campaigns, including briefing, coordination, and performance tracking.
- Monitor social media performance, analyze campaign metrics, and prepare reports with optimization recommendations.
- Manage daily community interactions by responding to comments and monitoring brand sentiment.
- Track emerging platform features and cultural conversations to identify opportunities for brand participation.
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