Senior Product Marketing Manager

New

YipitDataMarket Research

This role may be performed fully remotely within the United States.Full-TimeSenior

Salary$160,000 - $185,000, with a 10% performance bonus, and equity.

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Job Details

5+ years of experience in product marketing or a related role, ideally working on B2B, data, or AI-driven products
Strong ability to translate complex, technical capabilities into compelling narratives
Interest in or experience with AI and data products, with excitement for shaping how they are adopted in high-stakes investor workflows
Comfort operating in fast-moving, ambiguous environments where the playbook is still being written
Experience working closely with product teams and influencing decisions early
Ability to operate both strategically and tactically, with ownership over outcomes end-to-end
Strong written and verbal communication skills

Own product positioning and go-to-market strategy for a new generation of AI and big data products, shaping how investors understand and adopt data feeds, the Investor Portal and AI-powered solutions like agents and MCPs
Define ideal customer profiles (ICPs) and tailoring messaging to different investor segments (e.g., hedge funds vs. long-onlys)
Partner with Product, Revenue, and Insights teams to influence roadmap decisions based on market demand and customer insights
Lead competitive intelligence across both traditional data providers and emerging AI platforms to define clear differentiation
Collaborate on pricing and packaging across a multi-product platform spanning data, software, and AI
Develop and scale high-impact sales enablement and marketing assets that help commercial teams communicate complex products with clarity
Establish and tracking success metrics for GTM efforts (e.g., adoption, pipeline impact, win rates) and iterating based on performance

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