SEO & Content Strategist
L
Leap Event TechnologyEvent Technology
This position is open to any candidate in North America.Full-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3 to 5+ years of experience
- Required Skills
- SEOWordPressGenerative AISEMrush
Requirements
- Bachelor's degree in Marketing, Communications, Journalism, Business, or related field, or equivalent experience.
- 3 to 5+ years of experience in SEO, content marketing, digital content strategy, or related discipline.
- Strong knowledge of technical SEO, on-page optimization, keyword research, search intent, competitive analysis, and content strategy.
- Proficiency with SEO platforms like SE Ranking, Semrush, Ahrefs, or Moz.
- Experience with technical SEO tools such as Screaming Frog or Sitebulb.
- Experience optimizing for traditional and AI-powered search (e.g., Google AI Overviews, AEO, GEO).
- Experience using GA4, Google Search Console, Looker Studio, and similar analytics tools.
- Experience using generative AI tools like ChatGPT, Gemini, or Claude for marketing workflows.
- Exceptional writing and editing skills with experience in WordPress or similar CMS.
- Strong analytical, strategic thinking, communication, collaboration, and project management skills.
- Ability to manage multiple priorities and work independently.
Responsibilities
- Develop and execute SEO and content strategies aligned with business objectives, customer journeys, and organic growth goals.
- Conduct keyword research, competitive analysis, technical and content audits, and search intent analysis to identify opportunities across traditional and AI-powered search.
- Create, edit, and optimize high-quality content across landing pages, blogs, resource guides, case studies, website copy, email, sales enablement, and product marketing initiatives.
- Optimize website architecture, metadata, internal linking, on-page content, and other technical SEO elements.
- Monitor organic traffic, rankings, engagement, and conversions, translating data into actionable recommendations.
- Partner with cross-functional teams to integrate SEO and content strategy into campaigns, launches, website initiatives, webinars, and events.
- Stay ahead of search changes, including algorithm updates, AI search experiences, and emerging SEO practices.
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