Sr. Content & Social Media Manager
New
J
JobgetherB2B Marketing
Based in the United StatesFull-TimeSenior
Salary$75,000–$110,000
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Job Details
- Experience
- 8+ years
- Required Skills
- Data AnalysisSEOGenerative AI
Requirements
- Bachelor's degree or equivalent practical experience.
- 8+ years of B2B content marketing experience, including ownership of a content calendar.
- Proven experience managing organic social media as a brand awareness or growth channel.
- Strong working knowledge of SEO, including keyword research and on-page optimization.
- Experience with answer engine optimization, LLM visibility, or AI-driven search is highly desirable.
- Familiarity with community-based and offsite channels such as Reddit.
- Hands-on daily experience using AI tools for content research, writing, editing, image creation, or video.
- Ability to independently create lightweight, credible video content.
- Exceptional writing and editing skills for technical, government, and enterprise audiences.
- Ability to analyze datasets and incorporate data into storytelling.
- Strong strategic thinking combined with a willingness to execute directly.
- Public sector experience is a plus.
Responsibilities
- Own the content strategy, editorial calendar, and content pipeline, ensuring content supports brand awareness, demand generation, and broader marketing objectives.
- Produce and manage a high-volume stream of high-quality content using AI tools for research, ideation, drafting, editing, and repurposing.
- Develop repeatable systems for transforming core assets into multiple formats and distribution channels.
- Collaborate with product marketing, sales, and subject matter experts to translate technical information for government and enterprise audiences.
- Lead organic social media efforts, particularly on LinkedIn and other emerging platforms.
- Develop a practical video content strategy using lightweight, authentic formats.
- Apply social SEO principles to improve content discovery and visibility.
- Define and manage keyword and question strategies for SEO and answer engine optimization (AEO).
- Monitor organic search visibility and competitor positioning, adapting content strategies as search behavior evolves.
- Build and improve AI-assisted content workflows and report on measurable business impact.
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