Lead Visual Designer, Brand and Product
New
S
StepFintech
Remote (US) or San Mateo, CAFull-TimeLead
Salary not disclosed
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Job Details
- Required Skills
- Graphic DesignUI DesignProduct designDigital Marketing
Requirements
- Significant experience designing visual identities, marketing campaigns, and digital experiences for consumer brands.
- Strong portfolio demonstrating exceptional visual craft across branding, marketing, digital products, and storytelling.
- Deep understanding of typography, layout, color, composition, illustration, photography, and motion.
- Experience building and documenting visual identity systems that scale across teams and channels.
- Strong understanding of how brand and product work together to create a cohesive customer experience.
- Comfortable moving fluidly between high-level creative direction and hands-on execution.
- Excellent communication skills with the ability to present ideas and collaborate across disciplines.
- Ability to use AI as a creative multiplier to accelerate production and improve workflows.
- Passionate about building brands people love and experiences people remember.
- Must have a portfolio featuring examples of visual identity, brand, marketing, and digital design work.
Responsibilities
- Own and evolve Step's visual identity across every customer touchpoint, ensuring a cohesive experience across product, marketing, brand, and physical experiences.
- Design compelling creative for product launches, lifecycle marketing, social media posts, advertising, web, email, and other customer-facing experiences including mobile-first email templates and assets.
- Produce high-impact static and motion assets for paid channels, iterating based on performance data and partnering with media buyers.
- Partner closely with Product Design to ensure our visual language is consistently expressed throughout the app and product ecosystem.
- Define, document, and maintain brand guidelines, ensuring they remain easy for teams to understand and use.
- Build scalable visual systems that enable designers and marketers to create consistent work efficiently.
- Raise the quality bar across the organization through thoughtful critique, art direction, and mentorship.
- Help define how AI can accelerate creative exploration, production, and content creation while maintaining exceptional design quality.
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