Content & Digital Marketing Specialist
New
J
JobgetherSaaS, EdTech
IndiaFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- Project ManagementGoogle AnalyticsSEODigital MarketingWordPressCanva
Requirements
- 3+ years of experience in content writing and digital marketing.
- Strong copywriting skills across blogs, email marketing, social media, and website content.
- Hands-on experience with WordPress or another content management system.
- Knowledge of SEO fundamentals, including keyword research and on-page optimization.
- Experience using social media scheduling tools and digital marketing platforms.
- Ability to interpret Google Analytics data and campaign performance reports.
- Experience using Canva or similar design tools.
- Excellent written and verbal communication skills with strong attention to detail.
- Strong organizational and project management abilities with the capacity to handle multiple deadlines.
- Proactive mindset with a focus on continuous improvement and performance optimization.
- Previous experience in SaaS, EdTech, B2B, or technology marketing is highly valued.
- Experience supporting integrated digital marketing campaigns and content reporting is a plus.
Responsibilities
- Create high-quality content including blog articles, website copy, case studies, LinkedIn posts, email campaigns, landing pages, and marketing collateral.
- Manage and publish website content using WordPress or similar content management systems.
- Conduct keyword research and apply SEO best practices to improve content visibility and organic performance.
- Plan, schedule, and manage social media content across relevant platforms.
- Monitor content and campaign performance using analytics tools, email metrics, and social media insights.
- Maintain the content calendar and ensure timely delivery of marketing initiatives.
- Repurpose existing content into multiple formats to maximize reach and engagement.
- Support the execution, reporting, and optimization of digital marketing campaigns.
- Collaborate with internal stakeholders to create audience-focused content that communicates complex concepts clearly.
- Analyze performance data and identify opportunities for continuous improvement.
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