Social Media Manager
S
SwapRailWeb3, Crypto
APAC, APACPart-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- Native or near-native English
- Experience
- 2+ years
- Required Skills
- BlockchainContent creationData analytics
Requirements
- 2+ years of experience managing social media accounts, with hands-on ownership of LinkedIn and X (Twitter)
- Proven track record of growing accounts and driving engagement
- Native or near-native English writing ability with the capacity to craft engaging, natural copy
- Strong understanding of platform-specific formats, timing, and algorithm dynamics
- Data-driven mindset with comfort reading analytics and turning insights into action
- Strong attention to detail and a sharp editorial eye
- Comfortable working in a fast-paced startup environment
- Ability to work independently in a fully remote team
- Based in APAC time zones
Responsibilities
- Own the end-to-end social media strategy and execution across LinkedIn and X (Twitter)
- Plan, write, schedule, and publish engaging content tailored to each platform's tone and audience
- Develop and maintain a content calendar aligned with product launches, campaigns, and company milestones
- Grow followers, engagement, and brand awareness through consistent, high-quality content
- Actively engage with the community by responding to comments, DMs, and mentions
- Support and ghostwrite thought-leadership content for founders and leadership
- Monitor trends and narratives in Web3, crypto, and tech to leverage relevant moments
- Track performance metrics, report on KPIs, and optimize content based on data
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