Creative Producer
New
G
GismartMobile Apps
Let you work anywhere in the world, either remotely or in one of our corporate hubsFull-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Languages
- English proficiency at an Upper-Intermediate (B2) level or higher
- Experience
- 2+ year of experience
- Required Skills
- Data AnalysisTableauMarket Research
Requirements
- 2+ year of experience as a Creative Producer, Creative Marketer, or similar performance marketing role
- Strong analytical skills with a data-driven mindset
- Ability to interpret UA metrics such as CTR, CPI, ROAS, and IPM
- Experience working with analytics dashboards like Tableau
- Deep understanding of paid social platforms including Meta, Google Ads, TikTok, and Applovin
- Proficiency in creative formats, best practices, and guidelines for major ad platforms
- Experience writing clear, structured creative briefs and providing feedback to motion/graphic designers
- Ability to turn research, user pain points, and trends into high-converting hooks
- Strong soft skills for cross-functional collaboration
- Upper-Intermediate (B2) or higher English proficiency
Responsibilities
- Execute the overall creative strategy by continuously searching, formulating, testing, and reporting on new creative hypotheses
- Identify and test new concepts, user personas, triggers, and pain points to tailor creative messaging effectively
- Find fresh approaches for our core audience and create highly engaging hooks
- Apply a strictly data-driven approach by monitoring ad cabinets, analyzing Tableau dashboards, and scaling successful concepts
- Conduct ongoing market research, track competitor ad libraries, and monitor social media and performance marketing trends
- Provide the end-to-end production process for Meta, Google, and other networks
- Write clear, structured technical tasks (briefs) for motion and graphic designers and provide constructive feedback
- Collaborate closely with the Product and UA teams to highlight app features and align creative concepts with performance goals
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