Creative Marketing Specialist

O
OceansMarketing
Sri Lanka, Split shift with some overlap with client time zone.Full-TimeMiddle
Salary not disclosed
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Job Details

Experience
3–5 years
Required Skills
Adobe Creative SuiteData AnalysisFigmaGenerative AICanva

Requirements

  • 3–5 years in creative marketing, content production, or brand design, ideally within a digital-first or consumer brand.
  • Proficiency in Adobe Creative Suite, Canva, or Figma.
  • Familiarity with generative AI tools and video editing software.
  • Ability to interpret engagement metrics and optimize creative performance based on data.
  • Strong storytelling and conceptual thinking skills with an understanding of marketing objectives.
  • Detail-oriented, proactive, and comfortable operating at the intersection of creativity and analytics.
  • Must be available for in-person training programs during the first 3.5 weeks.

Responsibilities

  • Conceptualize and design engaging, on-brand creative assets for digital campaigns, social media, websites, and email marketing.
  • Collaborate with marketing and growth teams to ensure visual and narrative consistency across all touchpoints.
  • Translate strategic objectives into compelling design concepts that resonate with target audiences.
  • Develop and adapt creatives for platform and channel-specific engagement.
  • Analyze creative performance metrics (CTR, engagement, conversions, etc.) to inform design strategy.
  • Present performance insights to cross-functional teams, translating data into actionable creative recommendations.
  • Contribute to the development of scalable templates, assets, and workflows for efficient campaign production.
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