Roblox Thumbnail Artist
S
Sawhorse ProductionsGaming
Remote
Workable locations: Los Angeles, California, United StatesFull-TimeJunior
Salary35 - 45 USD per hour
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Job Details
- Experience
- 2 to 4 years of experience
- Required Skills
- Adobe PhotoshopBlender
Requirements
- 2 to 4 years of experience in digital art, 2D and 3D design, or thumbnail creation for gaming, entertainment, or marketing.
- Strong portfolio demonstrating eye-catching thumbnails, composition, lighting, and storytelling through static imagery. Roblox examples are a strong plus.
- Proficiency with Blender or Maya for rendering, plus Photoshop or similar tools for compositing, polishing, and final output.
- Familiarity with Roblox Studio, UGC aesthetics, and platform visual trends. Understanding of how thumbnails impact click-through and player engagement.
- Strong grasp of composition, lighting, posing, visual hierarchy, and color theory.
- Ability to work closely with art, creative, and marketing teams, communicate clearly, and manage feedback cycles.
- Comfortable working in a fast-paced, multi-project environment with tight deadlines.
Responsibilities
- Design high-impact thumbnails, icons, and key art that increase CTR and drive player acquisition across all Roblox experiences.
- Use a mix of Roblox Studio, Blender, Maya, and 2D tools to pose characters, compose scenes, light models, and paint over renders for polished final thumbnails.
- Work closely with Art Directors, Creative Directors, Game Designers, and Marketing teams to ensure all visuals match the tone, style, and goals of each project.
- Implement creative strategies to drive CTR, conversions, QPTR, and overall acquisition performance.
- Develop multiple thumbnail variations, run A/B tests, evaluate performance data, and iterate based on player behavior insights.
- Stay current on Roblox creative trends, platform behavior, top-performing genres, and competitor thumbnails to ensure our visuals remain best in class.
- Bring expert-level knowledge in thumbnail performance, creative trends, and platform behavior.
- Ensure thumbnails and icons align with each game’s brand identity, worldbuilding, visual language, and narrative tone.
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