Email & SMS Account Manager- eCommerce Focus

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Requirements:

• 1+ years of comprehensive eCommerce retention marketing experience (not limited to freelance or assistant roles).
• Proven ability to manage 8–10 client accounts simultaneously and guide a small creative team with minimal oversight, while maintaining high-quality output.
• Prior experience with Klaviyo or similar ESPs at an advanced level.
• Strong portfolio of full-funnel email and SMS campaigns — from ideation to performance analysis.
• Strategic thinker with a bias for creativity and performance — you're not here to do the obvious.
• Confident, proactive communicator who can simplify complex data and strategies into clear client communication.
• Obsessive attention to detail — no typos, broken links, or off-brand creative on your watch.
• Able to prioritize and pivot in a fast-paced agency environment with zero micromanagement.
• Strong understanding of eCommerce metrics: CAC, LTV, CVR, RPR, and how they influence retention decisions.

Responsibilities:

• Lead client communication with clarity, confidence, and strategic insight — you are the face of our retention strategy for each account.
• Develop creative, non-basic campaign concepts that align with each brand's voice, goals, and customer journey — ideation is as critical as execution.
• Guide your team of designers and collaborate with copywriters to produce error-free, on-brand, conversion-driven content.
• Own retention performance — build and manage advanced email and SMS flows, campaign calendars, and data-backed optimizations.
• Conduct ongoing account audits to identify segmentation, automation, and A/B testing opportunities.
• Translate metrics (CTR, CVR, RPR, LTV) into actionable, digestible client insights that drive decision-making.
• Proactively manage timelines, resources, and internal collaboration — you never drop a deadline.
• Ensure consistent QA and brand alignment across all creative assets — from email layout to SMS tone.
• Stay ahead of industry trends and continually bring fresh, innovative campaign ideas to your team and clients.