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Content & Campaign Strategist

Posted 2 days agoViewed

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💎 Seniority level: Middle, 1–3 years

📍 Location: South Africa, U.S. Eastern Time

🏢 Company: Growth Troops

🗣️ Languages: English

⏳ Experience: 1–3 years

🪄 Skills: Google AnalyticsContent creationContent managementSEOWritingEditingDigital MarketingCRM

Requirements:
  • 1–3 years of content or campaign experience using a modern CRM or marketing automation tool (HubSpot preferred)
  • Success managing multi-channel campaigns across blog, email, and social
  • Working knowledge of workflow automation (Zapier or Make required)
  • A portfolio with at least two written samples and one visual/video asset
  • Proficiency in Excel/Google Sheets for content tracking and performance reporting
  • Strong English fluency; Spanish or Portuguese is a plus
Responsibilities:
  • Manage a rolling 30-day editorial calendar including blogs, case studies, social content, and thought leadership
  • Write and edit SEO-driven content that supports top-of-funnel traffic and mid-funnel conversion
  • Keep brand social channels active and aligned across LinkedIn, Instagram, TikTok, and X
  • Work with product and sales teams to transform insights into strong narratives and enablement materials
  • Create visuals and video snippets in Canva, Figma, or CapCut to pair with written assets
  • Launch and manage campaigns in HubSpot (or HighLevel), using segmentation and personalization for impact
  • Automate routine processes using Zapier or Make to connect systems like HubSpot and Salesforce
  • Track performance in Google Analytics and Google Sheets; provide actionable insights on engagement and conversion
  • Support international sales teams with documentation and lightweight training resources
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