🪄 Skills: Data AnalysisMarketingDigital MarketingA/B testing
Requirements:
Minimum 4 years managing Facebook Ads campaigns for subscription-based products with proven scaling success.
Expert knowledge in launching, testing, and scaling high-budget Facebook campaigns.
Experience managing significant advertising spend with demonstrated efficiency at scale.
Advanced data analysis skills with Excel proficiency and passion for extracting insights from complex datasets.
Self-starter with strong problem-solving abilities who thrives in a results-oriented environment.
Responsibilities:
Develop comprehensive Facebook acquisition strategies aligned with growth targets, identify new scaling opportunities, and stay ahead of platform changes and industry trends.
Launch, test, and scale ad campaigns while managing all aspects of performance including structures, targeting, bidding, and budget allocation to consistently improve ROAS.
Regularly conduct competitor and market analysis to identify emerging trends.
Independently research performance data to extract actionable insights, build your own analysis models, and translate findings into optimization strategies.
Partner with in-house creative team to develop and test high-performing ad creatives based on performance data and audience insights.