Senior Media Buyer - Affiliate LeadGen

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Requirements:

• Minimum of 5 years of experience in media buying or affiliate marketing.
• Proven track record in managing large-scale digital marketing campaigns on meta and affiliate networks.
• Strong analytical skills with a data-driven approach to decision-making.
• Excellent negotiation and communication skills with the ability to build relationships.
• Familiarity with various digital marketing tools and platforms, including analytics tools.
• Ability to work independently and collaboratively in a fast-paced environment.

Responsibilities:

• Develop and manage comprehensive media buying strategies focused on affiliate lead generation on meta ads.
• Negotiate and establish terms with affiliate partners to maximize return on investment.
• Analyze market trends and competitor activities to identify new opportunities for lead generation.
• Develop relationships with key industry stakeholders and affiliates to ensure effective campaign execution.
• Monitor, analyze, and report on KPIs for media campaigns, making data-driven adjustments as necessary.
• Collaborate with creative teams to design engaging ad content that resonates with target audiences.
• Provide ongoing training and guidance to junior team members on best practices in media buying and affiliate marketing.