Digital Marketing Intern | Rambler Riverfront

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Requirements:

• Currently attending Purdue University, in pursuit of a Bachelor’s degree, preferably in Marketing, Communications, Journalism, Public Relations or related fields of study
• Must reside in West Lafayette, IN
• Strong grasp of social media platforms including Instagram and TikTok
• Access to a reliable computer and WiFi, with Microsoft Office; a Canva Pro and/or Adobe Creative Suite license will be provided
• Strong writing and editing skills
• Web savvy, skilled internet researcher
• Prioritizes work and asks for direction when overwhelmed or uncertain
• Excellent organizational/time management skills
• Proficiency in Microsoft Word, Excel, PowerPoint and Adobe Acrobat
• Fluent in the English language, its rules and proper usage; experience with AP style preferred
• Excellent oral and written business communication skills

Responsibilities:

• Lead the ongoing creation of fresh content for the property learning center and website to attract site visitors through search, social, and our email subscribers
• Write and edit articles about the Purdue lifestyle, off-campus living, etc.
• Appear on camera answering your peers' top questions about student living near Purdue
• Produce monthly email newsletters, including copywriting, design and distribution
• Assist with website updates, especially blog posts and landing pages
• Write, edit and assist with designing resources for the Learning Center, including eBooks, fact sheets and more
• Assist in planning, organizing and creative directing photo and video shoots for use on the property’s social media accounts and marketing materials
• Work with the marketing and leasing team to identify, recruit and select brand ambassadors for the project
• Assist with other duties and special projects as assigned