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Product Marketing Manager, Insurance & Coverage
Posted about 19 hours agoViewed
💎 Seniority level: Manager, 1-3 years
💸 Salary: 115000.0 - 145000.0 USD per year
🔍 Industry: Healthcare
🏢 Company: Alma👥 251-500💰 $130,000,000 Series D over 2 years ago🫂 Last layoff 6 months agoMental HealthMedicalWellnessHealth Care
⏳ Experience: 1-3 years
Requirements:
- 1-3 years of experience in product marketing, ideally in B2B2C, healthcare, fintech, or SaaS environments.
- Experience with insurance, billing, or claims processing is a plus.
- You are an exceptional communicator who can distill complex topics into compelling narratives and deliver clear, persuasive messaging to diverse audiences.
- You are detail-obsessed, with a keen eye for accuracy and a commitment to getting things right.
- You are eager to dive deep into complex workflows, mastering nuances and ensuring nothing falls through the cracks.
- You relish collaboration and are known for your ability to build relationships and drive alignment in a broad and diverse organization.
- You are proficient in using data and insights to inform decisions, measure impact, and drive meaningful outcomes.
- You demonstrate high growth potential and are adept at managing multiple priorities, ensuring strategic focus while maintaining flexibility.
- You thrive in a fast-paced environment, navigating new challenges with creativity, resilience, and context-switching along the way.
Responsibilities:
- Develop and execute go-to-market strategies for new product launches, enhancements, and adoption campaigns related to insurance and billing tools.
- Craft clear, compelling messaging and positioning that resonates with our customers, ensuring they understand the value of our insurance and billing-related offerings.
- Collaborate with product, operations, payer relations, customer success, and sales to identify, troubleshoot, and resolve insurance and billing-related issues, ensuring clear communication and alignment across teams.
- Analyze market trends, customer insights, and competitive intelligence to inform product strategies, drive differentiation, and increase customer satisfaction.
- Develop and optimize educational and enablement materials to equip internal teams and customers for success.
- Measure the success of product marketing efforts using KPIs and data-driven analysis.
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🔥 Product Marketing Manager, Insurance & Coverage
Posted 1 day ago
💸 115000.0 - 145000.0 USD per year
🔍 Healthcare
- 1-3 years of experience in product marketing, ideally in B2B2C, healthcare, fintech, or SaaS environments.
- Experience with insurance, billing, or claims processing is a plus.
- Exceptional communicator who can distill complex topics into compelling narratives and deliver clear, persuasive messaging to diverse audiences.
- Detail-obsessed, with a keen eye for accuracy and a commitment to getting things right.
- Eager to dive deep into complex workflows, mastering nuances and ensuring nothing falls through the cracks.
- Relish collaboration and are known for your ability to build relationships and drive alignment in a broad and diverse organization.
- Proficient in using data and insights to inform decisions, measure impact, and drive meaningful outcomes.
- Demonstrate high growth potential and are adept at managing multiple priorities, ensuring strategic focus while maintaining flexibility.
- Thrive in a fast-paced environment, navigating new challenges with creativity, resilience, and context-switching along the way.
- Develop and execute go-to-market strategies for new product launches, enhancements, and adoption campaigns related to insurance and billing tools.
- Craft clear, compelling messaging and positioning that resonates with our customers, ensuring they understand the value of our insurance and billing-related offerings.
- Collaborate with product, operations, payer relations, customer success, and sales to identify, troubleshoot, and resolve insurance and billing-related issues, ensuring clear communication and alignment across teams.
- Analyze market trends, customer insights, and competitive intelligence to inform product strategies, drive differentiation, and increase customer satisfaction.
- Develop and optimize educational and enablement materials to equip internal teams and customers for success.
- Measure the success of product marketing efforts using KPIs and data-driven analysis.
Posted 1 day ago
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