Manager, Insights & Planning

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💎 Seniority level: Manager, 2+ years

📍 Location: United States

💸 Salary: 75000.0 - 85000.0 USD per year

🔍 Industry: Media Agency

🏢 Company: Brainlabs

🗣️ Languages: English

⏳ Experience: 2+ years

🪄 Skills: Data AnalysisCommunication SkillsAnalytical SkillsMicrosoft ExcelPresentation skillsExcellent communication skillsReportingClient relationship managementBudgetingCross-functional collaborationMarket ResearchData visualizationStrategic thinkingDigital Marketing

Requirements:

2+ years experience of delivering cross-media plans for leading multi-product clients either within a market or across a region.
Proven data capabilities and ability to utilize insight to drive media plans and marketing effectiveness.
Excellent grasp of online and offline channels.
Expert knowledge of media planning principles and the ability to convert overarching media strategy into channel specific plans.
A confident, dynamic, engaging and authentic communicator.
Brilliant at pitching and engaging clients.
Strong media budgeting understanding.

Responsibilities:

Translate the overarching strategy into excellent cross-channel plans that tie together brand and performance solutions.
Innovate to deliver ways that unite multi-channel plans together holistically through testing and innovation.
Build an in-depth, data-driven understanding of the client’s consumer, category, brand and business then be able to identify optimal media channels to deliver growth.
Provide planning insight in pitches and participate in pitches as needed.
Collaborate with the strategy, data strategy and client teams to deliver the best measurement solutions with the leading, lagged indicators and drive in-flight optimisation.

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