Market Development Manager

Posted 2 days agoViewed

📍 Location: United States

💸 Salary: 90000.0 - 110000.0 USD per year

🔍 Industry: Insurance

🏢 Company: Safesite and Foresight Insurance

🪄 Skills: Project ManagementSalesforceCross-functional Team LeadershipContent creationContent managementCommunication SkillsCollaborationRESTful APIsOrganizational skillsPresentation skillsWritten communicationComplianceTeamworkTrainingClient relationship managementSales experienceMarket ResearchMarketingLead GenerationStrategic thinkingDigital MarketingCRM

Requirements:

Experience in insurance marketing, broker relations, or distribution support.
Strong organizational and communication skills, with the ability to manage multiple projects.
Knowledge of agency appointment processes and compliance guidelines.
Familiarity with digital marketing tools, content development, and CRM platforms (e.g., Salesforce).
Experience working with marketing agencies and participating in industry events is a plus.

Responsibilities:

Assist in onboarding and supporting brokers and agencies with marketing materials, product knowledge, and training resources.
Act as a key liaison between the company and its distribution partners to ensure strong engagement and brand consistency.
Develop and distribute marketing collateral, sales presentations, and digital content tailored to broker and agency needs.
Collaborate with external marketing agencies to refine brand messaging, enhance value proposition, and improve market positioning.
Work closely with the sales team to ensure marketing efforts align with business development objectives.
Organize and facilitate product, sales, and compliance training sessions for brokers and agency partners.
Develop educational materials to reinforce product knowledge and sales effectiveness.
Coordinate the agency appointment process, ensuring adherence to company policies and regulatory requirements.
Maintain oversight of agency compliance and provide guidance on best practices.
Gather and analyze broker feedback, market trends, and competitive intelligence to shape marketing and sales strategies.
Identify opportunities to improve broker engagement and sales performance.
Represent the company at industry events, tradeshows, and networking functions to strengthen relationships with brokers and agencies.
Coordinate event participation, including booth setup, sponsorships, and lead generation strategies.
Work with marketing partners to maximize brand presence and post-event follow-ups.
Work closely with the sales, underwriting, and compliance teams to ensure a cohesive approach to broker support.
Align marketing and sales initiatives with overall business objectives to drive growth.

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