Product Marketing Manager - Catalyst

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Requirements:

• Product marketing experience in international markets.
• Background in marketing high-tech, emerging, or disruptive technology solutions in both B2B and B2C environments.
• Experience working in a rapidly growing organization.
• Exceptional written and verbal communication skills.

Responsibilities:

• Design a compelling pitch deck for potential investors.
• Develop a comprehensive plan for product launch, including target market, positioning, and channels.
• Set up and manage communication strategies for both investors and customers.
• Define and optimize the steps customers go through from awareness to conversion.
• Analyse and document the customer experience at each touchpoint.
• Develop key metrics to evaluate event success and create marketing materials for these events.
• Create assets (videos, brochures, etc.) to support product and brand promotion.
• Create and refine customer demos that showcase product value.