Why is remote work so nice? Let's try to see!
Apply
CRO Specialist - B2B
Posted 8 days agoViewed
💎 Seniority level: Junior, 2+ years
🏢 Company: ProjectGrowth
🗣️ Languages: English
⏳ Experience: 2+ years
Requirements:
- 2+ years of experience in CRO, website optimization, or UX testing.
- Strong analytical mindset, your decisions are based on data, not guesswork.
- Experience running A/B tests and analyzing results using tools like Optimizely, VWO, or Split Test for Elementor.
- Knowledge of UX/UI best practices for high-converting web design.
- Familiarity with web analytics platforms such as Google Analytics, Hotjar, and Mixpanel.
- Ability to collaborate with content, paid ads, and design teams for cross-functional improvements.
- Strong communication skills in a fast-paced environment.
- Fast communicator, we move quickly, and we need someone who can keep up.
- Experience working with HubSpot, Webflow, or WordPress for content and site edits.
Responsibilities:
- Own and execute CRO strategy to optimize website pages, landing pages, and marketing funnels.
- Conduct A/B testing and multivariate testing to improve user engagement and conversions.
- Analyze website traffic, heatmaps, and user behavior using tools like Google Analytics, Hotjar, and A/B testing tools.
- Collaborate with the web development team to implement conversion-focused page improvements.
- Optimize website copy, CTAs, forms, and page structure to increase lead capture rates.
- Work with the content and SEO team to align messaging with high-intent user behavior.
- Develop and refine lead capture and nurture strategies, including pop-ups, forms, chatbots, and gated content.
- Track key CRO metrics such as bounce rate, time on page, conversion rate, and funnel drop-offs.
- Support the paid ads team by optimizing landing pages for higher conversion rates.
- Experiment with UX/UI changes, CTA placements, and lead form optimizations.
- Report on test results, insights, and next steps in weekly marketing meetings.
Related Articles
Posted 7 months ago
Insights into the evolving landscape of remote work in 2024 reveal the importance of certifications and continuous learning. This article breaks down emerging trends, sought-after certifications, and provides practical solutions for enhancing your employability and expertise. What skills will be essential for remote job seekers, and how can you navigate this dynamic market to secure your dream role?
Posted 8 months ago
Explore the challenges and strategies of maintaining work-life balance while working remotely. Learn about unique aspects of remote work, associated challenges, historical context, and effective strategies to separate work and personal life.
Posted 8 months ago
Google is gearing up to expand its remote job listings, promising more opportunities across various departments and regions. Find out how this move can benefit job seekers and impact the market.
Posted 8 months ago
Learn about the importance of pre-onboarding preparation for remote employees, including checklist creation, documentation, tools and equipment setup, communication plans, and feedback strategies. Discover how proactive pre-onboarding can enhance job performance, increase retention rates, and foster a sense of belonging from day one.