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Head of Growth & Demand Generation
Posted 9 days agoViewed
💎 Seniority level: Lead, 5+ years
🔍 Industry: B2B SaaS, community platforms, or consumer tech
🏢 Company: Amity (UK; US; IT; THAILAND)
⏳ Experience: 5+ years
Requirements:
- 5+ years of experience in growth marketing, demand generation, or brand marketing
- Track record of driving awareness and leads through both conventional & unconventional marketing tactics
- Experience with field marketing, event-based lead gen, PR & influencer outreach, and paid digital marketing
- Strong content marketing & storytelling skills
- Experience in a remote-first, decentralized work environment
- Bias for action
Responsibilities:
- Execute 12-month strategic marketing plan
- Push the boundaries with guerrilla marketing and growth hacking
- Drive awareness with a data-backed narrative on why brands must own their communities
- Plan event-led growth strategies
- Experiment with organic pressure tactics
- Get message in front of the right people via paid & earned media
- Build ambassador program
- Measure, learn, and pivot with relentless iteration and experimentation
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