Community & Social Media Manager

Posted 17 days agoViewed

💎 Seniority level: Manager, 5+ years

📍 Location: The United Kingdom, Latvia, Spain, Germany, Denmark, Poland, Portugal, or Ireland

🔍 Industry: SaaS

🏢 Company: Lokalise👥 101-250💰 $50,000,000 Series B over 3 years agoInformation Services Developer APIs SaaS Information Technology Collaboration Translation Service Software Cloud Infrastructure

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: Project ManagementAgileData AnalysisAPI testingContent creationCommunication SkillsAnalytical SkillsCustomer serviceSEOWritten communicationExcellent communication skillsRelationship buildingSales experienceData visualizationMarketingStrategic thinkingDigital MarketingData analyticsEnglish communicationSaaSA/B testing

Requirements:

5+ years of experience in social media, community management, or influencer marketing (preferably in tech, SaaS, or PLG).
A strong content creator—able to write compelling posts and produce/edit engaging video content for social.
Experience with LinkedIn, YouTube, X (Twitter), and Reddit—understanding best practices and engagement tactics.
A data-driven mindset—able to analyze social and community metrics, extract insights, and turn them into actionable improvements.
Skilled in social listening tools and analytics platforms to track performance and optimize strategy.
A creative thinker and strategist who can turn insights into high-impact campaigns.
Comfortable collaborating across marketing, product, and leadership teams to align efforts.
Strong written and verbal communication skills—we primarily communicate in English, but other languages are always a plus.
Strong interpersonal and relationship-building skills—ability to engage with communities and influencers effectively.

Responsibilities:

Develop and execute a data-driven social media strategy that resonates with our key technical personas (developers, engineers, and localization professionals).
Own and manage LinkedIn, YouTube, X (Twitter), and Reddit, ensuring consistent brand voice, engagement, and measurable growth.
Craft compelling content—from short-form posts to video content—that educates, engages, and sparks conversations.
Work closely with product marketing and content teams to align social efforts with the marketing roadmap.
Track, analyze, and report on performance metrics to optimize content and engagement.
Continuously test, iterate, and improve strategies based on social insights and data trends.
Lead and grow the Lokalise Ambassador Program, turning engaged users into vocal advocates.
Plan and host community-building experiences that are valuable and memorable.
Foster connections among ambassadors, empowering them to share their expertise and contribute to Lokalise’s growth.
Measure ambassador engagement and program impact, providing insights and recommendations for improvements.
Identify, onboard, and collaborate with influencers and content creators to amplify Lokalise’s reach.
Manage influencer relationships and ensure engaging, high-quality content that drives awareness and credibility.
Track influencer performance and measure ROI, refining strategies for maximum impact.

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