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Director of Marketing Operations

Posted 24 days agoViewed

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💎 Seniority level: Director, 5+ years

📍 Location: United States, Canada

🔍 Industry: Mental Health

🏢 Company: Blueprint👥 1-10Business DevelopmentFitnessWellnessHealth Care

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: Project ManagementProject CoordinationOperations ManagementBusiness OperationsCommunication SkillsAnalytical SkillsAgile methodologiesAttention to detailOrganizational skillsExcellent communication skillsCross-functional collaborationData visualizationMarketingTeam managementStrategic thinkingDigital MarketingProcess improvementCRMData analyticsSaaSBudget management

Requirements:
  • 5+ years of experience in marketing operations, project management, or similar execution-focused roles.
  • Strong organizational and project management skills
  • Experience managing marketing tools like HubSpot, CRM platforms, and automation tools.
  • Familiarity with B2B SaaS marketing execution
  • Proven ability to manage multiple projects, vendors, and moving pieces simultaneously.
  • Excellent attention to detail
  • Strong communication and collaboration skills
Responsibilities:
  • Own the execution of all marketing initiatives, ensuring nothing falls through the cracks.
  • Develop and maintain marketing calendars, campaign timelines, and project roadmaps.
  • Collaborate with leadership on campaign planning, offering insights into operational feasibility and execution best practices.
  • Coordinate across internal teams, freelancers, and vendors to ensure flawless execution.
  • Track progress, deadlines, dependencies, and deliverables to keep marketing projects moving.
  • Act as the main point of contact for marketing execution across the company.
  • Manage all marketing vendors, agencies, and external partners, ensuring they deliver on time and on budget.
  • Source, vet, and onboard new vendors as needed to support marketing initiatives.
  • Negotiate contracts, track invoices, and ensure vendor relationships remain strong and efficient.
  • Own and optimize marketing tools like HubSpot, Chili Piper, and analytics platforms.
  • Ensure CRM, email marketing, automation workflows, and tracking systems are running smoothly.
  • Work closely with the sales and growth teams to optimize lead capture, tracking, and reporting.
  • Build and manage dashboards and reports to track campaign performance and marketing efficiency.
  • Partner with leadership to refine marketing execution strategies and ensure alignment across teams.
  • Contribute insights on operational efficiencies, campaign structures, and vendor partnerships that can drive better results.
  • Act as a bridge between creative and execution, ensuring that the vision is implemented effectively and efficiently.
  • Keep team members accountable for deadlines and remove bottlenecks in execution.
  • Develop scalable marketing processes that improve efficiency and reduce friction.
  • Implement standard operating procedures (SOPs) for campaign execution, vendor management, and reporting.
  • Identify and eliminate inefficiencies in how we execute marketing projects.
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