Customer Marketer

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Requirements:

• Skilled in crafting compelling, data-driven case studies that showcase customer impact.
• Proven ability to cultivate trust-based relationships with analysts, customers, and industry influencers.
• Experience in building and optimizing engagement programs, tracking champion involvement, and ensuring advocacy success.
• Deep understanding of healthcare AI trends and key buyer personas to inform strategy.
• Works effectively with Product, Care Transformation, PMM, and Content teams to align messaging and priorities.

Responsibilities:

• Build a case study pipeline with Care Transformation and Product teams, prioritizing high-impact customers.
• Create compelling case studies showcasing measurable outcomes (adoption, ROI, burnout reduction, patient care).
• Streamline approvals to ensure timely production and distribution.
• Engage analysts (Gartner, Elion, KLAS) through briefings and deliver analyst-ready materials (case studies, data sheets, white papers).
• Provide regular updates on product innovation, customer success, and market trends.
• Identify and engage key champions within health systems and industry networks.
• Develop structured engagement plans to keep champions informed, motivated, and advocating for Ambience.
• Equip champions with tailored messaging, collateral, and speaking opportunities (events, interviews, analyst briefings).
• Track and optimize engagement, measuring champions’ impact on brand perception and influence.