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Managing Strategist, Social Media and Texting
Posted about 1 month agoViewed
💎 Seniority level: Manager, 5+ years
📍 Location: United States
💸 Salary: 80000.0 - 95000.0 USD per year
🔍 Industry: Political Campaigns
🏢 Company: Middle Seat
🗣️ Languages: English
⏳ Experience: 5+ years
Requirements:
- 5+ years of experience in professional social media management (or similar) for major platforms and at least 1-2 years of experience with peer-to-peer and/or broadcast texting for political clients
- Strong copywriting and copyediting skills
- Graphic design and video editing skills required
- Knowledge of ActBlue and various CRMs (Action Kit, BSD, Action Network, NGP, etc.) required
- Knowledge of texting CRMs (Switchboard, Scale to Win, Tatango, Amplify, etc.) required
- Experience in metrics and reporting in Excel and/or Google Sheets, designing reporting templates, and other data visualization
Responsibilities:
- Overseeing overall performance on social media and/or texting programs, ensuring staff meets client expectations
- Serving as social and/or texting lead on clients, crafting strategy, managing client relationships, and working collaboratively across teams; with opportunity to serve as cross-vertical account lead for 1-2 large clients
- Provide staff with feedback on client work, including copyediting, providing content approvals, and ensuring final deliverables are fully polished
- Manage 2-3 direct reports, contributing to their professional development, leading their check-ins & performance reviews, and managing onboarding and training
- Assist or lead the hiring process for various roles on the Social & Texting team
- Pitch prospective social and texting clients, upsell existing clients, and assist in onboarding of new clients
- Develop new internal & external processes, training materials, and best practices for social and texting client work and roll out to Social & Texting team
- Assist Team Lead and management team in ensuring strong cross-team collaboration
- Craft strategies to improve social media and/or texting performance that can be shared with clients and utilized to hold staff members accountable for execution
- Remaining plugged in to political news and overall trends in progressive politics, political fundraising, and social media
- Assist in drafting, creating graphics, and production for social media and texting as needed
- Responsible for maintaining client budgets, including maintaining a nearly flawless escrow, providing clients with spending and raise projections, and ensuring overall success of paid texting components
- Create, pitch, and lead execution of list growth strategy and texting acquisition plans across clients, monitoring performance and scaling as needed
- Posting on Facebook, Twitter, Instagram, and other client social media platforms to support junior staff, as needed
- Ensuring a robust cadence of social media posting and text messages that is consistent and responsive to breaking news and other major moments
- Interface with major clients directly (potentially including Members of Congress and candidates for federal office)
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