Head of Public Relations

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Requirements:

• 10–15 years of experience in public relations, corporate communications, and/or media relations, with at least 5 years in the automotive industry.
• Proven, pre-existing media connections in automotive, business, and technology sectors—your network should be ready to engage from day one.
• Demonstrated expertise in crisis communication, reputation management, and strategic messaging.
• Outstanding writing, storytelling, and speechwriting skills to captivate both internal and external audiences.
• Experience working with senior executives and navigating complex corporate structures.
• Ability to thrive in high-pressure environments, adapting to shifting priorities and tight deadlines.
• Bachelor’s or Master’s degree in Communications, Public Relations, Journalism, or a related field.
• History of leading cross-functional teams and managing external PR agencies.
• Strong background in social media engagement, digital PR, and multimedia content creation.
• Knowledge of public affairs, government relations, and regulatory communications is a plus.
• Proven ability to inspire and mentor teams toward common goals.
• Strategic alignment of corporate messaging with business objectives.
• Skill in measuring and optimizing PR effectiveness using data and metrics.
• Unwavering commitment to integrity in all communications and interactions, ensuring credibility and trust among stakeholders.

Responsibilities:

• Develop and execute a comprehensive PR strategy aligned with J.D. Power’s corporate goals.
• Serve as our spokesperson, managing both proactive and reactive media engagement.
• Leverage your existing network of media relationships to generate high-value coverage in automotive, business, and technology outlets.
• Oversee press releases, pitches, and corporate messaging to position J.D. Power as an industry leader.
• Monitor industry trends and lead crisis communications to safeguard the company’s reputation.
• Collaborate with PR agencies and business divisions to fulfill media inquiries and requests efficiently.
• Write and distribute press releases and other materials as needed.
• Establish style guides and brand voice for all external and internal communications.
• Partner with executives and business units to craft compelling messages that reinforce corporate objectives.
• Develop internal communication strategies aimed at boosting employee engagement and alignment.
• Prepare talking points, speeches, and thought leadership content for senior leaders (i.e. media training).
• Consult with executive management to establish effective procedures for crisis and high-stakes communications.
• Draft letters, memos, and official correspondence to ensure consistent internal messaging.
• Provide coaching to teams on communication best practices.
• Oversee corporate storytelling through press releases, blog posts, and op-eds.
• Align social media messaging with broader PR efforts for a consistent brand voice.
• Manage video production and digital content initiatives to amplify key messages.
• Represent J.D. Power at industry conferences, media events, and trade shows.
• Position the company as an innovator in the automotive sector and other markets.
• Cultivate relationships with trade associations, government bodies, and advocacy groups.
• Implement media monitoring tools to track coverage, sentiment, and brand perception.
• Analyze campaign performance and refine strategies based on data-driven insights.
• Deliver quarterly reports to executive leadership summarizing PR impact and identifying opportunities.