VP of Marketing

Posted 19 days agoViewed

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💎 Seniority level: Vp, 8+ years

📍 Location: United States

💸 Salary: 235175.0 - 275000.0 USD per year

🔍 Industry: B2B SaaS Marketing

🏢 Company: EasyLlama

🗣️ Languages: English

⏳ Experience: 8+ years

🪄 Skills: Data AnalysisLead GenerationDigital MarketingA/B testing

Requirements:

8+ years of B2B SaaS marketing experience
Advanced skills in analytics and A/B testing
Experience managing digital marketing channels
Proficient in lifecycle marketing for different customer segments
Strong interpersonal skills for cross-functional collaboration
Proven track record in marketing operations
Experience in hiring and developing marketing teams
Creative and strategic thinking abilities

Responsibilities:

Develop and execute multi-channel lead generation strategies
Design and optimize lifecycle campaigns to drive customer value
Implement A/B testing for campaign refinement
Oversee digital presence across channels
Track and report marketing performance metrics
Establish company narrative and positioning
Grow brand awareness and manage brand integrity
Collaborate cross-functionally with key departments
Build marketing tools and workflows for efficiency
Lead and develop a high-performing marketing team

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