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Freelance Market Specialist - Germany (remote)

Posted about 1 month agoViewed

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💎 Seniority level: Senior, 5 year

📍 Location: Germany

🔍 Industry: Marketing

🏢 Company: KAYAK

🗣️ Languages: German, English

⏳ Experience: 5 year

🪄 Skills: Content creationCommunication SkillsAnalytical SkillsSEOAttention to detailWritingMarket ResearchQuality AssuranceMarketingDigital MarketingA/B testing

Requirements:
  • Minimum 5 year experience in product marketing, product copywriting, or a related field.
  • Proven experience as a translator, reviewer, or similar role
  • Native-level proficiency in German and excellent command of English.
  • Strong writing, communication, and proofreading skills with an attention to detail.
  • Strong understanding of cultural nuances and ability to adapt content accordingly.
  • Understanding of the challenges and considerations when working with MT or AI-generated content.
  • Strong communication and interpersonal skills, with the ability to work independently and manage time effectively in a remote setting.
Responsibilities:
  • Develop and refine concise, user-friendly messaging for KAYAK’s features and unique selling propositions (USPs).
  • Collaborate with cross-functional teams to create a unified product positioning and messaging framework.
  • Audit and update existing product messaging to ensure clarity, consistency, and alignment with KAYAK’s brand strategy.
  • Conduct market research and competitor analysis.
  • Review, proofread, and resolve linguistic issues in translations to ensure accuracy, consistency, and adherence to guidelines.
  • Ensure all translations meet the brand's quality standards and are culturally appropriate for the target audience.
  • Provide feedback to translators and collaborate in maintaining language-specific style guides and glossaries.
  • Evaluate the quality of Machine Translation (MT) or AI-generated content, and fully localize the content to improve the user engagement.
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