ApplyField Marketing Manager
Posted about 2 months agoViewed
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💎 Seniority level: Manager
📍 Location: Australia
🔍 Industry: Cybersecurity
🏢 Company: Recorded Future👥 501-1000💰 $21,058,969 about 2 years agoReal TimeIntelligent SystemsAnalyticsCyber Security
🗣️ Languages: English
🪄 Skills: Project ManagementBusiness DevelopmentCybersecurityData AnalysisSalesforceCross-functional Team LeadershipAPI testingREST APICommunication SkillsAnalytical SkillsAccount ManagementFluency in EnglishClient relationship managementBudgetingSales experienceMarket ResearchMarketingTeam managementLead GenerationStrategic thinkingDigital MarketingCRM
Requirements:
- Experience driving field marketing efforts for a high technology, B2B organization - cybersecurity industry experience preferred.
- Natively fluent in English
- In-depth understanding of demand generation and marketing principles across the Australian market
- Solid appreciation of working in a fast moving, hyper growth environment
- Experience with key marketing and sales tools (SFDC, Marketo & Asana knowledge a plus)
- Willing to travel (~20%)
Responsibilities:
- Integrate with Australia field sales, corporate marketing, digital marketing, and channel teams to develop field marketing programs that accelerate APJ pipeline growth
- Communicate and educate the sales team regarding new and planned marketing activities
- Research, choose, design, and manage field and partner events ensuring a cohesive pre-event, at-event, and post-event strategy
- Implement a targeted account strategy to support account-based selling
- Work with the marketing team to produce marketing assets to be used at field marketing events
- Forecast, measure, analyze, and report on the impact of programs
- Maintain a tight interlock with the APJ Business Development Rep (BDR) team driving qualified leads through the funnel
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